CBS in mega Super Bowl cash windfall as amount live TV broadcaster earned from Super Bowl going to overtime is revealed | 6W78439 | 2024-02-19 02:08:01
The& Kansas City Chiefs'& 25-22 extra time
SUPER Bowl LVIII was an amazing back-and-forth recreation with historic viewing numbers, and CBS's income have been revealed.
The& Kansas City Chiefs'& 25-22 extra time win towards the& San Francisco 49ers& was the seventh-longest recreation in& NFL& historical past, making CBS almost $700 million in business sales.
Patrick Mahomes drove the Chiefs down the sector late in the fourth quarter, trailing 19-16.
Mahomes received the Chiefs shut enough for a game-tying subject aim from kicker Harrison Butker to tie the contest 19-19 and pressure extra time last Sunday earlier than ultimately profitable the game.
With the game going to additional time, CBS reportedly made an estimated $60 million, in accordance with a report from& Sportico.&
The report states that the network was ready for the potential of the game going into additional time and had commercials able to go for that state of affairs.
"CBS' advert gross sales workforce already had a full complement of spots to air in the course of the bonus breaks long earlier than Tremendous Bowl LVIII kicked off in Las Vegas.
"CBS had booked a handful of insurance models in the occasion the Chiefs and 49ers required a bit of additional time to settle their variations," per& Sportico's& report.
It ought to come as no shock CBS made aton of money from th ebig recreation.
On Monday, CBS announced on Monday that they averaged 123.4 million viewers across all their platforms.
The Super Bowl was obtainable for fans to observe on CBS, but in addition on Paramount+ and Nickelodeon, which helped set a brand new document for probably the most seen telecast.
202.4 million individuals finally tuned into the sport sooner or later on Sunday night to view the Chiefs-49ers and Usher's Halftime performance.
<!-- End of Brightcove Player --> Final yr's& Super Bowl& averaged 115.1 million viewers and previously held the report for the most-watched championship recreation.
Subsequent season's Tremendous Bowl, LIX, is scheduled in& New Orleans& at the Caesars Superdome.
It should happen on Sunday, February 9, 2025, and shall be broadcast by Fox.
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